The Me Bet™
Where betting on yourself is always a win
This is for you if you're done playing by everyone else's rules and ready to design a life and business on your terms.✅ Being in the game beats spectating every time.
✅ Rest is strategy. Good enough is shipped. Perfect is paralysis.
✅ The traditional path worked for them. This is about what works for YOU.
Every Tuesday at 6am ET, you'll receive an email that includes:
Real stories from life and business
Anti-hustle, anti-"should" frameworks to help you trust yourself
One small weekly move that gets you off the sidelines and into the game
Here's a Sample of Our Emails
Is This For Me?
YES, if:
You're done hustling yourself into burnout and ready to design smarter, not grind harder.
You refuse the either/or trap and want to build a life where "and" is possible.
You trust yourself enough to aim for 8 out of 10 and ship it, instead of waiting for perfect.
NOT for you, if:
You're looking for hacks to work 90 hours a week.
You want a proven blueprint that works for everyone.
You're still waiting for permission to start.
About
Hi, I'm Erica.I'm a former lawyer who walked away from the traditional path to become an entrepreneur—because if I was going to work 80-hour weeks, it should be building my future, not someone else's.I've spent 15+ years betting on myself through business pivots, cross-country moves, failed campaigns and unexpected wins—and now I write about what actually works when you choose YOU over what's expected.I'm also a visual thinker with hyperphantasia, which is why you'll see sketches mixed into these emails—because my brain thinks in pictures and yours might too.Every Tuesday, I share one story, one framework and one small move to help you trust yourself enough to design a life on your terms.
Ready to stop sitting on the sidelines of your own life?
You Did It!
Great choice. Check your inbox. You'll immediately receive a welcome email.
Your first Me Bet™ lands next Tuesday.